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Environmental Conservation Efforts

The SoftBank Group has been involved in environmental management and ICT-aided global warming control projects to save planet Earth and pass it on to future generations.

Inspiring environmental conservation efforts by employees

The SoftBank Group believes the environmental conservation is a challenge faced with every employee and thus it is important for employees to learn about and take actions for environmental conservation. In the context, the SoftBank Group implements learning programs for employees and participates in Challenge 25 Campaign with a view to inspiring environmental conservation efforts not only at company level but also by individual employees.

Taking measures against global warming

In our role as a good corporate citizen, the SoftBank Group aims to contribute to solving global warming issues by providing services that have the lowest possible environmental burden. Our efforts to reduce the environmental footprint of our corporate activities include reducing greenhouse gas emissions from offices and facilities, establishing data centers with leading-edge green technologies, using renewable energy, and providing in-house educational programs about global warming prevention.

Recycling and saving resources

The SoftBank Group works to recycle and save resources. SoftBank Mobile promotes the collection and recycling of used handsets and strives to reduce the amount of paper use by implementing e-catalog in SofBank shops, making mobile phone packaging smaller,and redesigning manuals. Fukuoka SoftBank HAWKS, meanwhile, holds environmentally friendly “Eco Camps” as part of its environmental initiatives.

Providing eco-friendly services

As an Internet company, the SoftBank Group is uniquely able to support the distribution of eco-friendly content and information. Our services include Yahoo! Kids Environment, a portal site with environmental themes, and a problem solving website Smart Japan for companies working on saving, storage and production of electricity.

Aiming to promote renewable energy

The SoftBank Group recognizes the energy issue as a challenge to be addressed by the nation, and believes that the promotion and expansion of safe renewable energy is one of the solutions. Therefore the Renewable Energy Governors' Alliance holds discussions and exchange views and information on promoting power generation from renewable energy.